New to cross-border e-commerce?
Let Air Trade guide you every step of the way!
New to cross-border e-commerce?
Let Air Trade guide you every step of the way!
No need to establish a legal entity in Japan—your e-commerce business can launch smoothly with us.
We serve as your bridge to Japan’s leading e-commerce platforms, helping your business enter and grow in the Japanese market.
Entering Japan’s e-commerce market has never been easier!
We are your bridge to Japan’s top online sales platforms —
Why Choose the Japanese E-Commerce Market?
Japan is the world’s fourth-largest e-commerce market, with a massive scale and steady growth.
Japanese consumers value quality and service, and there is strong demand for overseas products.
The opportunities are huge — but so are the barriers. Language, regulations, and operational know-how can all be significant challenges.
Our Solution
Air Trade offers a one-stop cross-border e-commerce service to help you easily overcome
the challenges of entering the Japanese market:
Fast Launch
From contract signing to store opening
— in about 12 weeks.
Semi-Managed Mode
We handle order management, product compliance checks, and provide Japanese customer service.
Smart System Support
Our Commerce Robo automation system runs 24/7, 365 days a year
— so your business never stops.
Multi-Platform Expansion
Reach customers on top Japanese platforms like Rakuten, Yahoo Shopping, and Qoo10.
Multilingual Support
Don’t speak Japanese? No problem
— we help you connect seamlessly with the Japanese market.
Choose your suitable service plan!
For New Sellers
Easy to open a new store even if you don’t have Japanese speaking staff! Our staff will assist you with the procedures and management of opening a new store just like a member of your company!
For Existing Sellers
As an Official Rakuten Partner, we’re here to provide powerful support tailored to your e-commerce store.
We offer a tailored growth strategy for your Rakuten Ichiba store — all for a fixed monthly fee of ¥250,000.
CommerceRobo
Our multilingual order management system, “Commerce Robo”, frees you from tedious back-office tasks like inventory syncing, order processing, and email correspondence.
NG Word Checker
NG Word Checker is a system that automatically detects potential legal and policy violations—such as those related to the Pharmaceutical Affairs Law and Act against Unjustifiable Premiums and Misleading Representations—simply by uploading your Rakuten Ichiba product page CSV file.
Domestic administrator
Domestic administrator Compliant with the Four Product Safety Laws, Including the PSE Law and the Consumer Product Safety Act. The Domestic Representative serves as the point of contact for administrative and consumer matters and supports compliance with laws and regulations as well as ensuring product safety.
Air Trade Movies
Why Choose Air Trade? — 7 Key Reasons
Why Choose
Air Trade?
7 Key Reasons
- No Need for a Japanese Branch Office — Easily enter the Japanese e-commerce market without setting up a local subsidiary
- Smart Automation — Orders are processed automatically all year round
- Fast Launch — Start your business in as little as 12 weeks
- Multi-Channel Sales — Sell simultaneously on Rakuten, Yahoo, Qoo10
- Official Rakuten Partner — Certified partner of Japan’s largest domestic e-commerce platform
- Multilingual Support — Expand your market without knowing Japanese
- Local Japanese Company — A reliable, long-term partner based in Japan
Our Track Record
Over 160 international businesses have successfully launched in Japan with Air Trade.
More than USD 21.57 million in total transaction volume in 2024.
Official service partner of Rakuten Japan.
Multiple client stores have received platform awards and earned high customer satisfaction.
Top 6 E-Commerce Platforms in Japan by Transaction Volume
Awards
Since the launch of our service in 2015, we have won numerous awards including customer satisfaction and high store ratings from Rakuten, one of the largest shopping malls in Japan with approximately 50,000 stores.
We will support you to expand your business in Japan with our experience and achievements.
Trusted by our clients all over the world
Questions? Air Trade is the Answer!
For New Sellers
Easy to open a new store even if you don’t have Japanese speaking staff! Our staff will assist you with the procedures and management of opening a new store just like a member of your company!
For Existing Sellers
As an Official Rakuten Partner, we’re here to provide powerful support tailored to your e-commerce store.
We offer a tailored growth strategy for your Rakuten Ichiba store — all for a fixed monthly fee of ¥250,000.
CommerceRobo
Our multilingual order management system, “Commerce Robo”, frees you from tedious back-office tasks like inventory syncing, order processing, and email correspondence.
NG Word Checker
NG Word Checker is a system that automatically detects potential legal and policy violations—such as those related to the Pharmaceutical Affairs Law and Act against Unjustifiable Premiums and Misleading Representations—simply by uploading your Rakuten Ichiba product page CSV file.
Domestic administrator
Domestic administrator Compliant with the Four Product Safety Laws, Including the PSE Law and the Consumer Product Safety Act. The Domestic Representative serves as the point of contact for administrative and consumer matters and supports compliance with laws and regulations as well as ensuring product safety.
History
